A UK-based innovation-led company with ambitions to grow and scale globally, developing an innovation that is beyond proof-of-concept stage, a company with fewer than 250 employees, the CEO, founder, or senior decision maker in the business, able to attend all workshops and complete all activities. Creative industries businesses, ready to collaborate internationally, innovating beyond proof of concept in the following areas: Music Technology, Film & TV, Video Games, Advertising & Marketing Technologies.

Programme and SXSW Fees

We welcome applications from a broad range of recognised groups or organisations, including small businesses, social enterprises, community groups and cultural and heritage groups. Eligible projects must be based in the United Kingdom. Eligible projects should fall into at least one of the following categories: Nature & Outdoors – submissions that encourage visitors to get outside and explore the very best of UK's rich and diverse landscape. Food & Dining – submissions that showcase the best of UK food culture, from pubs and street food to world- class cuisine. Music & Arts – submissions that shine a light on UK's global creative influence, from local festivals and theatre to iconic cultural stories. Culture & Heritage – submissions which protect, restore or celebrate UK's rich history and traditions.

Up to £100,000

Experimental proof-of-concept or laboratory-validated technology; innovations focusing on real-world evidence generation must have regulatory approval or demonstrated equivalent safety and efficacy for the intended use. HEI, SME, NHS or social care provider, not-for-profit organisation, based in the UK. Project duration: Between 24 - 36 months. Projects must include a collaboration of at least two organisations and may include two or more of the same organisation type. If support for a clinical trial is requested, one or more of the partners must be an NHS organisation or social care service provider that will act as the site(s) for evaluation.

No maximum, we are encouraging ambitious projects with the potential to make a real impact.

Final Submissions Deadline - 7th December 2025 Community Voting Dates 8th December - 23rd December 2025 Successful Applicants Notified by 28th February 2026

N/a

The programme will support registered SMEs working in ‘moving image’ for storytelling. We will consider companies working with on screen content that tells a story in order to entertain an audience. This includes those working in film, TV, animation, games and immersive media, tech platforms with a narrative focus; and where the content is consumed on screen. Founder working in the Screen sector in England, outside of London Be a Limited Company registered on Companies House Relevant track record in the screen industry * For example trading as a company for at least 12 months, or experience bringing a product to market* Ambitions for company growth and a clear vision for your business

2500

Your organisation’s primary activity is in arts, culture and heritage. We can only work with organisations registered in the UK and primarily benefiting communities in the UK. Digital organisations will need to demonstrate their primary audiences are based in the UK. We do not make loans to individuals, sole traders, partnerships or unincorporated bodies (unless their partners/members are exclusively corporate bodies). Your organisation has to demonstrate that has a clear social mission. When applying, you will need to show how your organisation delivers specific positive outcomes for individuals or communities.

Secured and unsecured finance between £150,000 and £1,000,000

Be based within (live in or have a business address in) England or the wider UK. Activities we support through Project Grants must have a primary outcome that focuses on one or more of these disciplines: Combined arts - including festivals and carnivals, Dance, Libraries - for activity that delivers against at least one of the four Universal Library Offer, Literature, Music, Museums and collections, Theatre, Visual arts. Reach and engage people and communities in England with high quality creativity and culture.

£1,000 and £100,000+

Founder working in the Screen sector in England, outside of London - Be a Limited Company registered on Companies House - Relevant track record in the screen industry *For example trading as a company for at least 12 months, or experience bringing a product to market* - Ambitions for company growth and a clear vision for your business

up to £2500

UK registered SME with PAYE employees engaged in games development work in the UK. Prior founder(s) track record having taken games through to completion and shipping. Overall project costs at least double the requested grant, and strong additionality case, with our funding making a demonstrable difference

£50-£150,000